In a city full of stars no one was bigger than Messi on last week, as Inter Miami took on LAFC. The BMO Stadium in Los Angeles was sold out on with a record 22, 921 fans cheerfully watching their home team lose to Messi and Miami, 3-1 on Sep 3. The average ticket price for the match was a whopping $717--515% more than the $110 before Messi joined the MLS. Messi's impact on the game in the US is also evident in the number of subscriptions to Apple TV+'s MLS season pass, which recorded 288,000 new subscribers in Messi's first month in the league! No wonder the star power was on full display in the BMO stadium--with movie stars, pop star, sports legends, and even a prince (yes, he's still one) fanning Messi Mania.
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